Global Growth  

GARRAUD-PARIS Goes Global
In the spring of 2008, GARRAUD-PARIS turned the page. Led by new management with more than 50 years of experience in the beauty, cosmetics and perfumery sectors, the venerable Parisian company was re-born as a dynamic, growth-oriented enterprise with its site set on conquering world markets.

Harnessing all its experience, the management team is putting its know-how into practice by upgrading distribution channels, setting sell-through targets and implementing strategies to meet those targets.

At the core is a vastly expanded product offering coupled with tantalizing packaging and price points geared to profitability for distributors. Furthermore, GARRAUD-PARIS is totally dedicated to the principle of benefit-based product development that ensures brand loyalty wherever its products are sold.

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